Sports equipment and technology
In this Olympic year, consider the role of sports in our society. Although the natural focus of Olympic Games is “sports elite”, as the industry’s managers, we can’t ignore the fact that sports really becomes the activity of everyone in society. Therefore, the focus of this meeting is on sports and social integration, which is also suitable for everyone.
I was asked to address the topic of the application of sports equipment technology. It’s hard to do in 30 minutes, but I’ll try to provide an overview of how technology can change the nature of sports. The application of technology in sports can be discussed in two broad areas:
The specific application of sports is most prominent in the field of equipment.
How today’s “technological revolution” applies to sports. This will be addressed through how technology can influence broad-based participation and promote social inclusion.
This is the second most important example of how technology can improve social inclusion and expand the participation of all social sports. First, I’ll provide an overview of sports specific application technologies.
Sports specific applications
First of all, what do we really mean when we say technology? There are several definitions in the dictionary, but I only chose two to illustrate the extent to which technology affects humans. These are:
A scientific application or technical method for achieving the desired purpose.
The broader definition is:
The second technique is the sum of the means used to provide human food and comfort.
As you can see, when we start to talk about how technology can affect sports, even more narrowly, there’s a lot of room for freedom.
For a while, even in the Olympics, technology and equipment had little impact on sports. As you may recall, athletes who competed in the ancient Olympics used utensils such as “plates” in the nude and Shared them among their competitors. Therefore, in this case it is certain that no participant has a real advantage because of the application of “technology” involving equipment or personal equipment.
But it can also be said that in the modern games, sports play an important role in training and competition. This is reflected in the creation of the new sports, to accommodate them for facilities, equipment used to athletes in the competition, and the players for the game and support a variety of aspects, such as used by training. In addition, with each Olympic Games being held, the process of using technology and technology to strengthen sports and entertainment has also accelerated. As with all walks of life, advances in technology have had an obvious impact on most aspects of sport. Examples of this impact include:
The development of new sports leisure and competitive sports.
These changes reflect the natural evolution of sport and more obvious intergenerational change. In the latter case, there are new multivariate sports such as “x-games”, including mountain biking, online roller-skating, snowboarding, surfing and mountaineering and climbing. X Games name is made up of 15 to 30 years old “generation X” of population, they are the biggest group of participants in sports, the sports have emerged, to compete for sponsorship and media space,.
A good example of this process is the introduction of skis in nagano. Once, most ski resorts were banned from skiing because of the conflict between snowboarders and traditional skiers. This aversion comes from the cultural clash between the ski slopes and the two groups of vacationers. Most ski resorts now have no way to survive or remain economically viable without the revenue from the snow.
This brings us to the facility design. The application of technology in the design of sports facilities has made the athletes’ use, the comfort of the audience and the life of life have undergone substantial changes. Examples of these changes include:
Equipment that will make the competition judge and produce more accurate results. In addition, technology applications such as photographic timing devices, bundled with the communication technology of sports floor displays such as scoreboards and broadcasts, have made the event more enjoyable for viewers.
Technological changes have led to more cost-effective facilities, freeing scarce financial resources for planning, otherwise they would have been used to run costs, such as utilities. These advances include lighting options to extend the availability of facilities to run time or to improve operational efficiency of computer HVAC control, and to improve the comfort level of athletes and spectators.
Finally, technological change often leads to better building surfaces, extending the service life of facilities, safer for participants, and lower maintenance costs. The most striking aspect of this is surface treatment such as sports floors and competition grounds.
At least in North America, however, there is a real irony in the use of technology at least in sports facilities. On the one hand, technological advances by developing such as better finish and surface components to extend the service life of equipment, on the other hand, technological change has also led to outdated, lead to equipment after long before wear was replaced by economic reasons. As a result, more than 50 years of stadiums and auditoriums, now in many cities after 30 years of service, are being razed to the ground at high cost.
The third technology has affected equipment design at all levels; From low level entertainment to high level of competitive sports. We have seen that the application of sports technology plays an important role in creating new sports events. The use of technical tools such as computer aided design (CAD) can also play a role in the improvement of sports equipment. A good example is the story of the United States, known as the sailing world, that won the 1992 copa America, probably the most popular of the oldest sporting events. Using technology (and lots of money) a rookie captain was surprised by the veterans and won the prize.
A better example of sports application technology is the use of “smart” devices that use sensors and computers as part of their functionality. Most international athletes usually accept some form of staff performance assessment as part of their training programme. This can be done from exercise stress tests and cardiovascular assessments to very complex biomechanical analyses of devices such as APAS systems. Computer technology can even be found in equipment used to assess strength and conditions.
The fourth device also benefits from the application of composite materials, thereby reducing weight and improving strength and longevity. Composite materials can certainly be found in high level competitive devices, such as bicycles, skis, racquets and other types of kayaks, almost defined as targeting elite rivals.
But it’s important to note that the progress of the material has made it safer to participate in sports, and has infiltrated the sport hierarchy of entertainment users, such as bike helmets and so on.
Finally, technology has been applied to personal sports equipment such as clothing and shoes. More recently, though an example of the controversy is the full-body suit used in swimming, it has simplified the reduction of competitors’ time in a one-hundredth of a second measurement.
Unfortunately, using technology to enhance sports facilities and equipment is often an expensive proposition. And because of the costs involved in these applications, the benefits are at least initially limited to the upper limit of the movement level. For example, due to the cost, the changes in the movement caused by the application of technology tend to be first provided to elite athletes and teams. By definition, elite athletes and sports are unique and thus omit a broader base of further decline in the sport hierarchy.
Still, there are trickle-down effects. As more and more people seek “the best, the latest”, the market economy plays a role, and the cost of equipment that is brought or improved through technological innovation declines with the spread of distribution. Unfortunately, this trickle-down effect is usually an annual process. At the same time, as the next generation of “newest, best” development, the technical development of sports equipment continues. As before, this new generation of equipment is not accessible to many sports participants. So this cycle goes on.
This division between “yes” and “no” is a problem in this profession, and it manifests itself in many ways. Consider the following example.
In the United States, professional teams that can afford better facilities and equipment are usually developed through technical applications and often earn more. With better sources of income, players can perform better. Better performers will produce better team results, which will bring more interest to the fans. Increased interest in fans means increased ticket sales and increased fleet income. More revenue means better equipment and players, and the cycle continues.
Achieving a competitive balance is a real challenge for the north American professional league. But North America is not alone. Relative costs associated with application technology are also a challenge in international sports. Rich countries such as Western Europe and the United States can better afford training facilities, expensive complex equipment and personal equipment for elite competition. Thus, the benefits of technological advances that apply to sports are the most important to those who can afford it.
What is important is that the use of technology in sports equipment is not universal and is at best unbalanced. Solving this problem is very difficult because of the inherent conflicts of interest between stakeholders and the sports community. Among the stakeholders are fans of sports products consumers. People who pay to watch sports, whether it’s a personal fan or a media company, want to get a high score or a performance record. Athletes and participants want to be recognized for their success and record setting. Regulators such as national and international sports governing bodies also have the incentive to get the best competitive advantage for their teams and athletes.
Thus, at least at the high end of the sports hierarchy, there is a natural pressure on all of these constituencies to be more efficient and expensive in facilities and equipment. This process continues to increase the ability to get “the latest and the best” and those that can’t. However, it is very important to control the natural tendency of the differentiation between “yes” and “no” for the best interests of the sports profession.
This is only because the core of sports philosophy is the concept that every athlete who participates in the competition will have a chance to win on any given day. It is this idea of competitiveness that allows fans to go back to stadiums, buy tickets, and support athletes and teams. If the fans believe that one or more of their competitors gain too much advantage, then their interests will be reduced, hurting everyone’s interests. This is why athletes drug abuse brings to the movement of regulators such severe punishment, why fans tend to lose interest in sports, because “money to buy the best team” has won the championship.
For sports managers, the challenge is to ensure that too many advantages are not being used poorly because of better equipment or facilities. Those who have the ability to make exercise equipment use rules, or to provide equipment or equipment for financially difficult teams through management grants, need to remember the basic principles of competitive equality.
So the question arises, what technology can be used to provide an equal arena for all? What equipment can promote social integration in sports? Interestingly, the answer to this question is most people’s opinion of “technology” itself.
We live in unusual events that occur every few generations. One of the things that has happened over the last few decades is that, from the industrial age to the information age, the whole society is pushing for a basic paradigm shift. The money in this emerging society is called information technology. IT is just a tool and method for identifying, organizing, and manipulating the facts that we call data. Information technology has become the engine of all sectors of today’s economy, whether it be industry, government, education or sports.
The computer is the most important device at the heart of the entire IT process. The computer and its running software are a basic element of the new social paradigm, which is the key to the success of modern sports managers. This is a device that enables sports managers to maximise the return on scarce resources, whether it is people, facilities or equipment or finance. In turn, it may also be the most important tool to ensure the wide coverage of sports and entertainment programmes and the most important tools associated with it, with the most forthcoming participants taking into account the whole idea of these activities.
Just as money has become the currency and power source of the old paradigm, information is the source of power for money and new paradigms. The old adage “knowledge is power” is more real than the information or data-driven society. The secret of managing knowledge and information is the development and maintenance of the database.